The Date and Time: Tuesday April 11, 2017 11AM to 4PM
The Event: Taste Oregon; a journey of discovery
The Venue: The Fermenting Cellar and Archeo, both in the Distillery District.
The Target Audience: wine trade (agents, media, sommeliers)
The Availability/Catalogue: very few wines are at the LCBO, most are available on consignment or by private order. Prices were variably vague. The catalogue was "open" but contained the essential details of representation, names and addresses.
The Quote/Background: There was a structured tasting and seminar at 2PM, but I had to pass it up because of my time frame. There was also a consumer show at 7PM.
The Wines: Over 46 wineries appeared. I did not taste every wine, just hoping to taste at least one or two at most of the wineries. Of course pinot noir and pinot gris dominated, but there were some chardonnays, blends, some cabs and a syrah or two,
**** BEST -- Four Stars (91+ in Quality/Price Rating terms):
-Argyle Vintage Brut 2013 Profile
-Bachelder Dundee Hills Chardonnay 2014 Lifford
-Bachelder Willamette Valley Pinot Noir 2014 Lifford
-Bergstrom Wines Sigrid Willamette Valley Chardonnay 2014 Halpern
-Bergstrom Wines Old Stones Willamette Valley Chardonnay 2014 Halpern
-Bergstrom Wines Cumberland Reserve Willamette Valley Pinot Noir 2015 Halpern
-Chehalem Ian's Willamette Valley Chardonnay 2013 The Vine Agency
-Sokol Blosser Evolution White NV PMA Canada
-Solena Estate Willamette Valley Chardonnay 2015 Nicholas Pearce
-Stoller Family Estate Dundee Hills Pinot Noir Rose 2016 $27.95 The Vine Agency
-Winter's Hill Estate Dundee Hills Pinot Noir 2014 Abcon
-Shea Wine Cellars Willamette Valley Pommard Clone Pinot Noir 2014 $112.95 Woodman
-Mouton Noir Willamette Valley Pinot Noir 2013 Noble Estate
-Phelps Creek Sauvignon Blanc 2015 Wine On Line
-Sokol Blosser Dundee Hills Orchard Block Pinot Noir 2013 PMA Canada
-Seven Bridges Winery Prima Nata (Cab.Sauv&Franc, Merlot, Malbec, Petit Verdot) Columbia 2013
-Rex Hill Willamette Valley Pinot Noir 2014 $60 Nicholas Pearce
-Foris Rogue Valley Pinot Blanc 2015 Dan Barrett
-Le Cadeau Aubichon Cellars Willamette Valley Pinot Gris Reserve 2014 Le Sommelier
***1/2 BETTER -- Three and a Half Stars (88 – 90 in Quality/Price Rating terms):
-Rex Hill Willamette Valley Chardonnay 2013 Nicholas Pearce wines
-Adelsheim Caitlin's Reserve Willamette Valley Chardonnay 2014 Mark Anthony
-Alexana Winery Chardonnay Willamette Valley 2014 Terroir Series $36.95 Le Sommelier
-Bachelder Willamette Valley Chardonnay 2014 Lifford
-Chateau Bianca Wetzel Estate Cuvee Blanc NV
-Firesteed Citation Oregon Chardonnay 2014 Intravino
-Siduri Yamhill-Carlton Pinot Noir 2014 $58 Halpern
-Merriman Wines Old Vine Chenin Blanc 2013 $19.99 USD retail
-Phelps Creek Lynette Chardonnay 2014 Wine On Line
-Roco Winery Willamette Valley Chardonnay 2015 $52.50 J Hanna and Sons
-Shea Wine Cellars Yamhill-Carlton Chardonnay 2014 Empson Canada
-Stoller Family Estate Dundee Hills Chardonnay 2014 The Vine Agency
-Winter's Hill Estate Dundee Hills Watershed Pinot Gris 2015 Abcon
-Solena Estate Willamette Valley Pinot Noir 2014 Nicholas Pearce
-Trisaetum Winery Coast Range Estate Pinot Noir 2014 Nicholas Pearce Wines
-Union Wine Company Underwood Oregon Pinot Noir 2015 Rogers & Co
-Adelsheim Vineyard Willamette Valley Pinot Noir 2014
-Chehalem Three Vineyards Pinot Noir 2013 The Vine Agency
-Firesteed Willamette Valley Pinot Noir 2014 Intravino
-Foris Rogue Valley Pinot Gris 2015 Dan Barrett
The Food: roasted kalette salad with hay smoked rye berries and lingonberries, new potato salad with Kozlik mustard and birch syrup raisins, smoked baked west coast salmon – served at Archeo 11AM to 3PM. All dee-lishus!
The Downside: I had to go to another show immediately afterwards.
The Upside: It had been 12 years since the last Oregon show, which was at St Lawrence Hall and had also featured a salmon bake. This time there was also a selection of some 52 wines at Archeo's bar for media/trade to sample.
The Contact Person: email@example.com
The Event's Marketing Effectiveness and Execution (numerical grade): 92.